Viviana goes to Victoria to meet an advertising marketer who works with clients to develop and evolve their brand strategies. This career would be ideal for someone who is creative, innovative, and entrepreneurial—and thrives under the pressure of deadlines.
Although a high school diploma is typically the minimum education requirement for an entry-level advertising sales position, some employers prefer applicants with a college degree. Publishing companies with large circulations and broadcasting stations with a large audience typically prefer workers with a college degree.
Employment of advertising sales agents is projected to decline 6 percent from 2019 to 2029. Media companies will continue to rely on advertising revenue for profitability. However, employment of advertising sales agents will largely follow broader industry trends, and several of the industries that employ large numbers of these workers are projected to decline.
Advertising sales agents work under pressure to meet sales quotas. They work in a range of industries, including advertising agencies, radio, television, and Internet publishing.